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Persuasive stuff from Psychology Today

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I don’t ordinarily pay much attention to Psychology Today magazine, but their RSS feed pointed me to a couple of articles on the basics of persuasion.:

Persuasion: Battle on the Car Lot:

How does a car salesman get you behind the wheel? By being a keen observer of human behavior—and not letting you say “no.”

Data Mine: From Persuasion to Impotence:

Bargaining techniques and making bad decisions: why smart women don’t want sugar daddies and how to avoid erectile dysfunction.

The second article is only partially about persuasion, but it has some good stuff about paraverbal and nonverbal framing. The rest of the article has to do with other good stuff. I especially appreciated the idea of group therapy for impotence (woohoo!) helping a man “hold his head up” <adolescent snicker> .

Written by Michael DeBusk

September 19th, 2008 at 11:49 am

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